The Happy Blog

The place where we spill everything we know.

General

Is Trying to Save Actually Costing You?

That time I turned myself into an Oompa Loompa and what it taught me about trying to save money.

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Visual Branding

6 Signs It May Be Time To Rebrand

If you're feeling and of these six symptoms, it's a sign it might be time to rebrand.

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Websites

What's The Best Website Platform (For Your Business)?

If you've ever asked yourself "What is the best website platform for small businesses?" then this post is for you. I'm breaking down the pros and cons of the most popular platforms. 

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Business

3 Red Flags That Will Cost You A Sale And How to Avoid Them in Your Brand

I'm breaking down 3 reg flags I got while shopping online with a company I hadn't heard of and telling you how you can avoid those flags in your business.

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Business

Leveraging The Lipstick Effect in Your Small Business During Times of Recession

Recession doesn't have to spell disaster for your business. Learn about The Lipstick Effect and 3 ways you can leverage it in your small business to keep the sales coming in during tight economic times. 

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Visual Branding

A Lesson on the Value of a Brand and the Influence of Trucker Hats

If you lived through the early aughts and remember the Simple Life era, then this post is exactly what you need to take the fashion mistakes you made in your teens and turn it into a business lesson to make your grown self more money. 

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Strategy

What is Brand Strategy and why does it matter?

A perfect example of what brand strategy is and why it's important from Schitt's Creek's own, lovable David Rose. 

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Strategy

A Lesson From Disney On Creating An Unforgettable Brand Experience

What is it exactly about Disneyland that makes it so irresistible to kids and adults alike? Well, if there's only one thing Disney does well, I think we can all agree it's storytelling. And the storytelling doesn't end with their films. It continues in their parks.

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Business

3 Things Holding You Back From Growing Your Business

Growing a business starts with a lot of DIY. But what happens when the business starts to grow beyond what you can DIY? 

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Business

How to get unstuck in your business

Have you ever felt like you’re spinning your wheels as fast as you can but you’re not really going anywhere? Read about one unexpected way we got unstuck that you can use in your own business.

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Visual Branding

The Secrets To A Perfect Brand Palette

Besides your logo, color is one of the most recognizable pieces of your brand. Have you seen those games where you have to guess the brand based just on the color? It sounds difficult until you try it and realize it's easier than you think.

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Business

Investing In Your Brand So You Can Make More Money

There's something I hear a lot that I’ve never been brave enough to tackle head on…. until now. It’s a common question: “Why is branding so expensive? Can’t I get the same thing from Fiverr?”

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Business

The Secret To Finding Clarity Is Taking Action In Chaos

Do you ever have those days where you feel a little aimless and a cloud of ambiguous overwhelm looms above your head? You have a thousand things to do, but none of them are calling your name louder than the couch and your favorite cozy blanket for a Real Housewives binge

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Strategy

What’s the difference between a logo and a brand?

One of the most common misconceptions about branding is that it begins and ends with your logo. Many small business owners create a logo themselves when they’re first starting out and then find themselves wildly frustrated a few years down the line.

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Strategy

Applying Hallmark Christmas Movie Psychology To Your Brand

Personally, I’ve never been much of a Hallmark Christmas movie fan (I’m more of a Four Christmases, or Daddy’s Home 2 kind of girl), but majority of people would disagree with me. In fact, it was reported in 2019 that over 85 million people watched at least one Hallmark Christmas Movie

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