Canvas & Kind

Canvas & Kind is online shop of Texas based fine artist, Taylor Jackson. Taylor specializes in brightly colored, abstract florals. We created a custom logo for her based on her famous poppies. We wanted to make sure the brand complimented her artwork rather than competed with it, which is why we went with a softer brand palette instead the hot pink she's known for. We also updated Taylor's Shopify website with her new branding and improved the site organization, navigation, and user experience.